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Captiv8 at Advertising Week New York 2025: Connecting, Creating, and Celebrating Innovation

Advertising Week NY 2025: Connecting, Creating, and Celebrating Innovation

Last week, Captiv8 joined thousands of marketing leaders, innovators, and creators at Advertising Week New York 2025, gathering in the heart of the city to discuss what’s next in media, technology, and culture.

From inspiring sessions on the future of AI in marketing to dynamic conversations about the power of creator storytelling, our team was proud to be part of an event that celebrates creativity and connection. Throughout the week, Captiv8 team members attended panels, networked with clients and partners, and exchanged ideas with some of the industry’s brightest minds.

Across every session and event, one theme was clear: creators are now at the center of storytelling. From shaping cultural conversations to driving measurable brand outcomes, the creator economy continues to redefine how brands connect with audiences authentically and at scale. For Captiv8, it reinforced our mission to help brands and creators work together to create real impact.

A highlight of the week included Captiv8 CEO Krishna Subramanian moderating a fireside chat at the Brand Innovators Marketing Leadership Summit, New York 2025, hosted by Paramount. Joined by Unilever’s Casey DePalma, Chief Brand Communications Officer, and Aaron Sobol, Head of NA Media Investment and Data Governance, the discussion explored how brands can lead with creativity, impact, and a deep understanding of what consumers want next.

Another highlight from the week was attending the OMMA Awards in NYC, where the Captiv8 team joined our amazing partners from Toyota, Saatchi & Saatchi, and Best Friends Animal Society at The Cutting Room Floor to celebrate this year’s finalists, including our nomination for Best Influencer Campaign for Toyota’s “More Than a Ride” Campaign.

We’re walking away from Advertising Week feeling inspired, energized, and ready for what’s next in the world of influencer marketing and brand innovation. Until next year, Advertising Week!

About Captiv8

Captiv8 is the leading influencer marketing platform that empowers brands to connect with consumers through authentic creator partnerships. By leveraging cutting-edge technology and data-driven insights, Captiv8 helps brands drive engagement, loyalty, and sales in the ever-evolving social landscape. Rated the #1 Best Influencer Marketing Company by MarTech, Captiv8 is also the enterprise marketer’s choice influencer tool. Captiv8 is ranked #1 Influencer Marketing Software for Enterprise Businesses for eleven consecutive quarters and a Leader in Affiliate Marketing by G2.

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