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3 Ways to Increase Engagement with Instagram Stories
Whether it’s the perfect flat-lay photo of seasonal red cranberries against a powdery winter backdrop, or an epic photo of a wispy model taking in some sunshine against the colorful backdrop of Positano, Instagram is known for beautiful FOMO-inducing content. While your Instagram feed is chalk full of visual delight, Instagram Stories are where your…
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Industry Veteran Joins As Head of Global Sales
We are excited to formally announce the addition of Lynn D’Alessandro as Head of Global Sales & Brand Partnerships. Prior to Captiv8, Lynn ran sales and marketing for Womensforum, recently acquired by VIX, where she developed a full suite of advertising solutions. Lynn was integral in growing the company’s offerings by continuing to meet the…
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3 Marketing Trends to Watch for This Back to School Season
It’s time to start preparing for your Back to School campaign. Here are 3 trends to incorporate into your 2018 strategy: Go Live!: With Facebook and Instagram offering a ‘live’ video option, make the most of Influencer interaction by offering a brand activation that feels authentic and unscripted. Whether it’s an Influencer going school shopping…
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