Captiv8 Blog
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Influencer Spotlight: Cinco de Mayo
As the year quickly flies by the next holiday of significance is Cinco de Mayo. On this holiday we celebrate…Continue Reading -
Influencer Marketing 101: An Introduction
Here at Captiv8, we spend a lot of time thinking about the strategies and news stories impacting the discipline of…Continue Reading -
Understanding the “Van Life” Phenomenon
A story in this week’s New Yorker has plenty of people around the internet talking. It features a profile of a…Continue Reading -
Influencer Spotlight: Kayla Itsines
Earlier this week, Forbes leveraged Captiv8 data to profile some of the world’s top influencers across a range of categories including fitness,…Continue Reading -
Influencer Spotlight: Easter
As the weather begins to warm and spring gets closer, that means Easter is right around the corner! Here are 3…Continue Reading -
How To Avoid YouTube Brand Safety Problems
The recent advertiser boycott of YouTube has been a wakeup call for the content industry. For too long, advertisers have…Continue Reading -
Three Reasons Pepsi’s Kendall Jenner Ad “Fell Flat”
Beverage-maker Pepsi announced this week it was withdrawing its newest commercial campaign featuring reality-TV star and fashion model Kendall Jenner amid a…Continue Reading
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