April 2017 - Captiv8

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Apr 28, 2017 - Brand Tips

Influencer Spotlight: Cinco de Mayo
As the year quickly flies by the next holiday of significance is Cinco de Mayo. On this holiday we celebrate…
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Apr 25, 2017 - Brand Tips

Influencer Marketing 101: An Introduction
Here at Captiv8, we spend a lot of time thinking about the strategies and news stories impacting the discipline of…
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Apr 20, 2017 - Instagram

Understanding the “Van Life” Phenomenon
A story in this week’s New Yorker has plenty of people around the internet talking. It features a profile of a…
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Apr 12, 2017 - Influencers/Creators

Influencer Spotlight: Kayla Itsines
Earlier this week, Forbes leveraged Captiv8 data to profile some of the world’s top influencers across a range of categories including fitness,…
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Apr 12, 2017 - Brand Tips

Influencer Spotlight: Easter
As the weather begins to warm and spring gets closer, that means Easter is right around the corner! Here are 3…
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Apr 11, 2017 - Brand Tips

How To Avoid YouTube Brand Safety Problems
The recent advertiser boycott of YouTube has been a wakeup call for the content industry. For too long, advertisers have…
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Apr 07, 2017 - News

Three Reasons Pepsi’s Kendall Jenner Ad “Fell Flat”
Beverage-maker Pepsi announced this week it was withdrawing its newest commercial campaign featuring reality-TV star and fashion model Kendall Jenner amid a…
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