Month: May 2016

HAPPY MEMORIAL DAY WEEKEND FRIENDS! A three-day weekend sounds like just what we need right about now! So as you’re winding down and getting ready for this weekend break, check out these three top marketing activations that topped the charts this week! @sabrinacarpenter @sugarbearhair The mega-talented song-writer/singer/actress, Sabrina Carpenter, teamed up with Sugar Bear Hair…

Influencer marketing campaigns have tons of moving parts and it takes collaboration from all parties to ensure campaigns are successful. Captiv8 helps coordinate these campaigns by taking into account the needs from both brands and Influencers – but there’s a few things everyone could do to help the campaign run smoothly. Here are the 3…

Here are this weeks top brand marketing activations! Beat-boxing meets tech. Khaleesi is in a movie. Pixar + Inside Out = Our new favorite app game. @markaaaay @hp There’s beat-boxing and then there’s Marcus Perez. Marcus Perez rose to fame thanks to Vine where as his bio proudly states: he “makes weird noises”. And he really…

Last month, we were joined by some of the top creators in LA for a night full of good company and even better conversation. We brought a camera crew along for the ride, check it out…

Fashion, hygiene, and travel – this weeks top three brand activations were a hit! @hm @tashoakley Natasha Oakley, co-creator of @AbikiniADay, teamed up with H&M to create this sizzling fashion shot to show off H&M’s hot new summer line. Natasha, no stranger to summer trends, shows off this awesome crop-top pairing which makes for the…

@itsashbenzo @buxomcosmetics This week Ashley Benzo shared her secret to getting a beautiful pucker by teaming up with Buxom Cosmetics Plumping Liquid Lipstick. Her shade of choice? A rich mauve color, totally lightweight and easy to wear! Also – the perfect shade for the spring into summer leap! You might want to grab yours before…

The world of discovering mascara, lipstick and bronzer has evolved in many ways. Whether you usually go the “natural” route and just need some help for a special event or you are a die hard Ipsy subscriber and love dabbling in the newest trends…there is a place for you in the world of Beauty Vlogging. Here…

First published on MobileMarketer, check out my tips for marketers to live by to set up their Influencer Marketing campaigns for success. Millennial’s are reshaping the way entertainment is created and consumed. Brands can’t keep doing what has worked in the past; Millennials don’t even see banner ads anymore let alone click. The power of Influencer…