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Campaign Spotlight: Creators Celebrate M&M’s New Flavor
M&M’s is already one of the world’s best-loved candy brands. In recent years, this instantly-recognizable chocolate purveyor has been looking…Continue Reading -
Influencer Spotlight: Mother’s Day
With Mother’s Day this Sunday we here at Captiv8 want to make sure you have a present for the most important…Continue Reading -
Four Things Creators Wish Marketers Knew About Influencer Campaigns
There’s plenty of guides out there that help marketers identify best practices for influencer campaigns. In fact, if you’re looking for…Continue Reading -
Influencer Marketing 101: Making Great Content
Welcome back to Captiv8’s multi-part series on the basics of influencer marketing. Our team spends a lot of time thinking…Continue Reading -
How YouTube’s Recent Clamp Down is Hurting Creators
A few months ago, advertisers started to flee the YouTube platform after they felt their ads were showing up on…Continue Reading -
Stories War: How Creators Use Instagram vs. Snapchat
Ahead of Snap’s first quarterly earnings call with investors today, there’s lots of speculation about the company’s performance. Not only…Continue Reading -
What Marketers Need to Know Ahead of Snapchat’s Earnings
As you’re probably aware, social-focused messaging app Snapchat became a public company in March 2017. Since then, the question that…Continue Reading -
What You Need to Know About Influencers and Food
This week, we’re taking a closer look at the topic of influencer marketing and food. Why food? Food-themed influencer marketing…Continue Reading -
Influencer Marketing 101: Finding the Right People
Welcome back to “Influencer Marketing 101,” a series of ongoing posts we’ll be using to take a closer look at…Continue Reading
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