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10 Dad Creators to Follow This Father’s Day
Father’s Day is around the corner, and it’s the perfect time to celebrate the dads, father figures, and role models…Continue Reading -
e.l.f. Beauty’s $1B Acquisition of Rhode: What It Signals for Creator-Led Brands
In one of the most buzz-worthy moves in beauty this year, e.l.f. Beauty announced plans to acquire Hailey Bieber’s skincare…Continue Reading -
Cracking the Code on Gen Alpha: What Marketers Need to Know
As Gen Alpha begins to shape the future of digital culture, brands are rushing to understand how to authentically and…Continue Reading -
Introducing Captiv8’s Brand & Media Safety Feature
San Francisco, CA – June 3, 2025 – Captiv8, the leading influencer marketing platform for enterprise brands, announced the launch…Continue Reading -
Captiv8 Celebrates Three Wins at the 2025 Effie Awards
San Francisco, CA – May 27, 2025 – Captiv8 is proud to share that we earned recognition at the 2025…Continue Reading -
Despite Headlines, TikTok is Confident in Its Future
A recent New York Times article, TikTok, Facing a U.S. Ban, Tells Advertisers: We’re Here and Confident, explored advertiser reactions to new U.S. legislation…Continue Reading -
The Creator-Led Shift in Beauty Marketing
The beauty industry is experiencing a transformation, and creators are at the heart of it. From viral product reviews to…Continue Reading -
What’s Shaping Influencer Marketing in 2025
As influencer marketing matures, 2025 is shaping up to be a year of evolution across how creators operate, how brands…Continue Reading -
How to Enhance Brand Trust & Drive Commerce with Creators on Snapchat
Did you know that Snapchat creators are driving 12% longer attention spans and 8% longer playtime than standard brand ads? Snapchat…Continue Reading -
Your Affiliate Playbook: Best Practices to Drive Performance and Maximize ROI
Affiliate marketing is one of the most powerful growth levers for brands today, helping drive measurable revenue and deeper audience…Continue Reading
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