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5 Tips for IGTV

Gain more views with these 5 tips for optimizing your IGTV channel.

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Gen Z Apps You Need To Know

Just when you thought you’d understood everything about the social media landscape, comes a new generation that switches it all up. Enter Gen Z. Born between 1995 and 2010, this digitally native generation has never known life without a smartphone. Their creativity and curiosity around the digital world have led to a bevy of new…

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FaceApp’s Viral Rise

It’s no crystal ball, but FaceApp has swept the globe with predicting your future, face that is. Although it went viral in 2017, it came back in the summer of 2019 with a bang. Celebrities, athletes, politicians, and brands participated in the #FaceAppChallenge to view their AI-aged selfies.

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National Parent’s Day: Our 5 favorite parents on social

With National Parents’ Day (July 28th) this past weekend, we wanted to share 5 of our favorite parent-influencer accounts. From posting inspiration to make it through the day to funny kid moments and everything in between, here are some of our favorite parents on social: Illana Wiles @mommyshorts What we love: Her authenticity. Her feed…

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Influencer Marketing & The Gaming Industry:

Influencer marketing sees success across many industries (food, auto, travel to name a few), and one industry in particular is a natural fit: gaming. This is a lucrative match considering the gaming industry is poised to grow to $180.1 billion dollars by 2021. One look at digital personalities such as VanossGaming or DanTDM will show…

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How to Create Shoppable Instagram Content

If your digital brand strategy doesn’t include Instagram, you could be missing out on 500 million (and growing) daily active users. Of those daily Instagram users, at least 80% are following a business they like on Instagram. With users viewing products on Instagram, it creates a great landscape for converting them in to customers. For…

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Back to School: Influencer Marketing Tips

As Back to School season approaches, brand marketers will fight to earn their share of $85.6 billion dollars that will be spent through eCommerce during the season within the US. Back to School season can be competitive for brands who are looking to make a mark and cash in, however partnering with an influencer is…

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VidCon 2019

Check out all the things we are excited about @VidCon 2019!

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