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Wargaming Selects Captiv8 as their Branded Content Partner

Wargaming Selects Captiv8 as their Branded Content Partner International game developer leverages the Captiv8 platform to drive guaranteed results for campaigns Today, award-winning online game developer and publisher, Wargaming, announced it has selected Captiv8, the largest AI powered branded content platform, to run the strategy and execution of its branded content campaigns through their goal-based…

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Influencer Spotlight: International Cat Day

Did you know: International Cat Day was on August 8th?! And what better way to celebrate than with some of our favorite cat influencers! Below are some of the cats that have taken the internet by storm and have racked up quite the following on their adorable accounts.   Waffles The Cat Name: Waffles Reach:…

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Why You Shouldn’t Write Off Snapchat

Let’s be honest, the November Snapchat redesign did not go over very well. Even Spiegel admits it, and shared during their Q2 earnings call yesterday that they attributed their DAU drop to “the disruption caused by our redesign”. But after taking some heat, Snap rolled out a redesign of the original redesign in hopes to…

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Webinar: Everything You Need to Know to Combat Influencer Fraud

Join us for our next webinar Everything You Need to Know to Combat Influencer Fraud.   When you’re investing in an influencer campaign, you want to know you’re reaching and engaging the audience you intended—not fake followers. But brands often struggle to differentiate genuine engagement from automation, leaving them with little choice but to cross…

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New York Fashion Week Tips

New York Fashion Week is less than two months away and even though most of us aren’t lucky enough to get a coveted invite, it can still feel like we’re there by following our favorite fashion influencers; last year alone there were over 50k posts on Instagram tagged #FashionWeek2017! So, how can you get into…

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The Twitter Purge

Last week, our co-founder, Krishna, was a guest on Bloomberg Technology, providing insight on the twitter purge and what it means for the industry. In case you missed it, last week Twitter announced tens of millions of accounts previously locked because of “suspicious activity” will be purged from its follower counts. The purge comes as…

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Influencer Spotlight: World Chocolate Day

Did you know World Chocolate Day was on July 7th? In honor of this delightful holiday, here is an Influencer Spotlight featuring four popular social media foodies. These popular personalities showcase their own approach while creating delicious desserts involving tons of chocolate. Whether you’re more health-focused or you’re looking to indulge, these Influencers provide something…

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Free AI Powered Creator Discovery

We are excited to announce (first seen on TechCrunch) the launch of FREE creator discovery! Branded content is disrupting the $90B billion dollar television and video advertising market, yet identifying creators that will resonate the most for a brand is still a major pain point. Discovering creators that will drive the highest brand affinity for…

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Trending Hashtags For Independence Day

The 4th of July is just around the corner, which means so are those BBQ-eating, beach-lounging, firework-watching, social media posts. Let’s be honest, there will be a lot of patriotic content this Wednesday, so how do you stand out? Using our Insights tool we identified the top trending hashtags associated with #4thofJuly from past years….

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Influencer Spotlight: 4th of July

The 4th of July is fast approaching, so this week we’re focusing on influencers highlighting the exciting holiday! Whether you’re going to a BBQ or hosting a party of your own – we’ve got you covered in the food and drink department. From snow cones to pie to fun festive drinks, these videos will give…

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