Tag: influencer marketing

circles
ball
ball
ball
ball
ball
ball
ball
How CPG Brands Can Utilize Influencer Marketing to Continue Growth in 2021
How CPG Brands Can Utilize Influencer Marketing to Continue Growth in 2021

The CPG industry is one that requires quick adaptation due to ever-changing consumer needs and trends. Additionally, external factors such as lockdown can weigh heavily on buying habits. In fact, during the pandemic “online food and beverage sales have spiked to as high as 15% of total retail sales.” With the increased usage of social…

Read more
2020 Year In Review
Influencer Marketing 2020 Year In Review [Download]

As we get ready to ring in the new year, let’s take a look back at some of the main themes and trends from the year 2020. For your convenience, we’ve prepared a month-by-month breakdown in our Influencer Marketing Year In Review. With enough events to span a decade, it’s difficult to remember everything that…

Read more
Captiv8 European Expansion Influencer Marketing
Captiv8 Launches European Expansion & Adds to Leadership Team

The Captiv8 team is thrilled to announce plans for expansion into the EMEA region, which will further strengthen the company’s presence and partnerships within key regions throughout Europe. With prime focus on growth, Captiv8 adds two key additions to the team to build upon ongoing success. The team celebrates the two latest additions: Saeyoung Cho,…

Read more
Influencer Marketing Trends that will Dominate Fall 2020

As the Fall season emerges, we will begin to see influencer content display a shift to reflect the new season. Previously, the focus during this season has been pre-holiday, fall fashion, and winter-related sponsored content. In 2020, we have seen trends reflect virtual, unfiltered content that provides a holistic view of both current events and…

Read more
TikTok Helps Aspiring Creators with Creator Fund, Recipients include Brittany Tomlinson and David Dobrik

The recipients of the TikTok Creator Fund were recently announced, allowing many who weren’t famous before TikTok to continue their passion and work on the app. The creator fund is just another example of how social platforms are legitimizing content creation as a livelihood and are seeking to help their most popular creators monetize. Let’s…

Read more
Best TikTok Practices for Brands

TikTok for users is amazing. For creators and brands alike, it can take hours of brainstorming, strategizing and editing to make videos. In this blog, we take a deep dive into some unspoken and best practices for brands on TikTok. In the first section, we will define some common cultural terms prevalent in TikTok. In…

Read more
influencer marketing tiktok 2020 influencer content superbowl ads
Who Is Growing Faster on TikTok: Digital or Celebrity Creators?

In 2020 the term “shelter-in-place” and “stay home” globally took on a whole new meaning due to COVID-19, driving the population indoors and increasing connectivity through mediums like social media. One such social media platform that has exploded in the recent times has been TikTok. In May 2020, TikTok was included in one of the…

Read more
Top Sponsored Content- Pride Edition

It’s Pride Month and with no shortage of LGBTQIA+ creators, we’re seeing some of the most exciting and colorful content of the year. Here are some of the best pieces of sponsored content this month from LGBTQIA+ creators.  Raffinee for Samuel Adams Samuel Adams Beer is not only celebrating Pride with their new rainbow cans,…

Read more
How Brands and Creators are Showing Up for Pride 2020

Pride Month has arrived. This month will historically be remembered not only for Pride, but the month that racial inequality protests have come to the forefront. And though this year’s celebration might look a little different than years before, creators and brands alike are showing their support and pride of the LGBTQIA+ community. We wanted…

Read more
100 Black Creators To Follow Right Now

In honor of Juneteenth, we’ve put together a showcase of 100 Black creators across all interest categories. The list took less than 20 minutes to put together as Black talent is abundant across the Influencer space. Beauty: Jackie Aina– 1.6 million followers Nyma Tang– 485,000 followers Ohemaa Bonsu– 113,000 followers Myla– 49,600 followers Anthony Walker–…

Read more

like what you see?

Let’s Create Something Awesome

GET IN TOUCH

© Captiv8, 2021. Terms of Service and Privacy Policy