Tag: holiday marketing

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7 Key Strategies for Influencer Marketing During the Holiday Season

With the holiday season coming up, brands are all looking to boost their sales and visibility through influencer marketing campaigns. While collaborating with an influencer has always been a great way to introduce your brand to new audiences, the current state of our society calls for new and improved strategies to match the unique situation…

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holiday marketing influencer marketing brand marketing tips
5 Holiday Tips for Influencer Marketing Campaigns

With Halloween over and Starbucks releasing its limited edition Holiday Red Cup (yes, you can still enjoy a PSL while supplies still last), one thing is for sure – the Holidays are fast approaching. And you know what that means, cue the retail madness. In 2017, Black Friday eCommerce spend increased 16.9% over the previous…

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holiday marketing captiv8 influencer marketing
How To Drive Conversions This Holiday

2018 holiday sales are projected to grow 15% from 2017, making this holiday season a key event for retailers. And with Millennials and Gen Z consuming the majority of media through a digital-first approach, it’s imperative brands prepare their holiday marketing strategies accordingly. But with so many dollars on the line, developing a social strategy…

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