Captiv8 Celebrates Three Wins at the 2025 Effie Awards
San Francisco, CA – May 27, 2025 – Captiv8 is proud to share that we earned recognition at the 2025 Effie Awards for our ongoing commitment to delivering innovative, results-driven commerce marketing campaigns.
This year, Captiv8 earned three Effie Awards across key Commerce & Shopper categories for standout work in partnership with Unilever brands. These honors celebrate both creative excellence and measurable business impact:
- “Dare to Be Truly You” for Dove in the Omni-Channel Shopper Solution / Commerce & Shopper category
- “Your Style Made Simple” for TRESemmé, Dove, SheaMoisture, and Nexxus in the Digital Commerce / Commerce & Shopper Effies – Products category
- “Your Style Made Simple” for TRESemmé, Dove, SheaMoisture, and Nexxus in the Single-Retailer Program – Mass Merchants / Commerce & Shopper category
These wins underscore the impact of culturally relevant storytelling, forward-thinking commerce strategy, and close client collaboration.
Last week, our team had the pleasure of attending the 2025 Effie Awards Gala in New York City, celebrating alongside some of the industry’s most impactful marketers and creative partners. The evening showcased bold creative, strategic rigor, and real-world results.

At Captiv8, we’re honored by this recognition and remain committed to pushing boundaries in commerce and influencer marketing. As we move forward, we’ll continue to highlight work that delivers meaningful, measurable outcomes.
For more information or to view the complete list of honorees, visit the full list of the 2025 Winners.
About Effie Worldwide
Effie Worldwide is a nonprofit organization founded in 1968, dedicated to advancing marketing effectiveness globally. It is best known for the Effie Awards, the industry’s top recognition for impactful marketing. Effie serves as a trusted resource for brands and agencies seeking to measure and improve the effectiveness of their marketing efforts. Its global reach and comprehensive tools make it a leading authority in the marketing industry.
About Captiv8
Captiv8 is the leading influencer marketing platform powering global creator partnerships for the world’s most innovative brands. Combining intuitive tools with advanced analytics, Captiv8 helps marketers discover creators, manage campaigns, and measure performance at scale. Recognized for its enterprise-grade solutions and commitment to driving results, Captiv8 is trusted by top global brands to deliver data-driven strategies, streamline workflows, and unlock full-funnel impact. Learn more at captiv8.io.



