The world has gone mobile crazy; we’re only starting to realize its full potential. This applies in particular when it comes to location data. Even though location is often considered a navigation tool associated with Google Maps, many of the world’s most popular social media platforms are incorporating location features as well.
Download our latest report, A Marketers’ Guide to Location Data in Influencer Campaigns, to find out:
- Why location data is a necessity for social media companies and marketers
- The key benefits of combining location data with influencer campaigns
- The opportunities to incorporate location metrics into future influencer programs