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Weekly Top Brand Activations 5/23 – 5/27

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HAPPY MEMORIAL DAY WEEKEND FRIENDS! A three-day weekend sounds like just what we need right about now! So as you’re winding down and getting ready for this weekend break, check out these three top marketing activations that topped the charts this week!

@sabrinacarpenter @sugarbearhair

The mega-talented song-writer/singer/actress, Sabrina Carpenter, teamed up with Sugar Bear Hair to promote these tiny sugar bears that are ridiculously cute and the perfect shade of blue. We kid you not. Sugar Bear Hair vitamins are made cruelty-free and help revitalize hair and increase hair strength. So basically, you get to eat cute gummies and watch your hair get even better in time? SIGN US UP.


@sugarbearhair! Works wonders for my hair and the bears taste delicious! Plus they are cruelty free #sugarbearhair #sp #hairgoals

A photo posted by Sabrina Carpenter (@sabrinacarpenter) on

@microsoft @funforlouis

About a year ago, Microsoft & Windows 10 decided to launch a year long campaign titled #UpGradeYourWorld to inspire people by sharing the stories of 10 global non-profit agencies and highlight their causes. Captiv8 worked with Microsoft and Fun For Louis by bringing awareness to the non-profit, Pencils of Promise, which builds schools and increases educational opportunities in developing countries. Louis shared his experience with Pencils of Promise on all of his social media channels, and his youtube video was one of our top activations for last week. Have a look at his vlog down below to see his journey and this inspiring story!



@aspynovard @royalcarribeanship

For some of us, the long weekend begins today and for some it started last week! The beautiful v-logger Aspyn got to spend some time on the new Royal Carribean Ship, called ‘Harmony of the Seas’! While aboard the beautiful new cruise-liner, she created a v-log that can be seen on her blog here. This so makes us want to plan our next vacation.


And without any further adieu.. enjoy your weekend friends!

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