Tag: back to school

Back to School season is nearing, and as the second-highest sales-generating season behind the holidays, brand marketers should be gearing up! Here are some of our favorite Back to School campaigns + insights: Macy’s The giant retail chain leveraged influencers to promote their “Throw it Back to School” campaign, advertising style trends inspired by the…

As Back to School season approaches, brand marketers will fight to earn their share of $85.6 billion dollars that will be spent through eCommerce during the season within the US. Back to School season can be competitive for brands who are looking to make a mark and cash in, however partnering with an influencer is…