Tag: ecommerce

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instagram ecommerce pinterest ecommerce online shopping social media influencer marketing in app purchases captiv8
How to Create Shoppable Instagram Content

If your digital brand strategy doesn’t include Instagram, you could be missing out on 500 million (and growing) daily active users. Of those daily Instagram users, at least 80% are following a business they like on Instagram. With users viewing products on Instagram, it creates a great landscape for converting them in to customers. For…

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instagram ecommerce pinterest ecommerce online shopping social media influencer marketing in app purchases captiv8
Shopability on Instagram & Pinterest

We live in a “must-have now” world, where instant gratification is top of mind. Instant gratification even when it comes to a task like shopping. When your favorite social media Influencer is wearing faux camo Spanx leather leggings, available at a discounted price – you need to have them now. Two platforms that are focusing…

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Tips on Using Influencer Content to Boost Commerce

There’s no doubt that organic online content, is becoming more important to consumers’ buying decisions. A 2016 report from eMarketer noted that 43% of internet users relied on word of mouth as their main reason for purchasing a product in-store. It’s another sign of the growing importance of using marketing strategies, like creators, to produce content…

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