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Were you glued to your TV set every night, on the edge of your seat to see who of the over 11k athletes participating would take the gold across the 306 events? Now that the games are over, we wanted to take a moment to look back and reflect on the glorious two weeks of intense athleticism,…

As new distribution channels emerge and consumers flock to try out the latest and greatest, brands are eager to test them out, too. Facebook Live is among those that are becoming increasingly more popular and a line item for campaigns. So how do you effectively leverage the audience you’ve built on the social giant’s platform to…

There are thousands of creators/digital influencers out there and we here at Captiv8 feel it’s important to let you guys and girls know who is trending and influencing the world, one follower at a time. Each week we will be introducing 3 influencers and a few fun facts about them. Check out this week’s spotlight! Liam…

This week marked big news for Instagram…they followed in their newer, shinier rivals footsteps and launched Instagram Stories. Stories allows you to share real-time moments that last 24 hours to either your entire follower list or a select group of individuals. Aside from being another way to share your daily diary, why should you care?…

Check out what we were up to during the biggest event of the year for YouTube creators and fans.

Hashtags might seem like an obvious addition to your post. They are the core of search & discovery for social and an easy way to categorize your content. They also allow us to become part of a larger conversation. Who hasn’t posted a #TBT? So how do you make sure you are using them correctly? We’ve outlined…

Recently, we brought the team together into one house for 3 days of productivity and team bonding. We left with lifelong memories and a big to-do list 🙂 In true start-up fashion, we wanted to share our 3 tips for planning the perfect offsite… Get Input on the Agenda Getting everyone’s buy-in before the event is…

HAPPY MEMORIAL DAY WEEKEND FRIENDS! A three-day weekend sounds like just what we need right about now! So as you’re winding down and getting ready for this weekend break, check out these three top marketing activations that topped the charts this week! @sabrinacarpenter @sugarbearhair The mega-talented song-writer/singer/actress, Sabrina Carpenter, teamed up with Sugar Bear Hair…

Influencer marketing campaigns have tons of moving parts and it takes collaboration from all parties to ensure campaigns are successful. Captiv8 helps coordinate these campaigns by taking into account the needs from both brands and Influencers – but there’s a few things everyone could do to help the campaign run smoothly. Here are the 3…

Here are this weeks top brand marketing activations! Beat-boxing meets tech. Khaleesi is in a movie. Pixar + Inside Out = Our new favorite app game. @markaaaay @hp There’s beat-boxing and then there’s Marcus Perez. Marcus Perez rose to fame thanks to Vine where as his bio proudly states: he “makes weird noises”. And he really…