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The LAUNCH Incubator

This year we were one of seven lucky companies to be selected to participate in Jason Calacanis’ LAUNCH Incubator. It was 12 weeks of productivity, honest feedback and valuable learnings. Our co-founder, Vishal Gurbuxani, summarized the experience perfectly… “This wasn’t my first rodeo, but we joined the Launch Incubator and it was the best decision…

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Interview with mophie’s Social Media Guru Jacob Perucca

When planning for a social media campaign, one of the main questions you’ll have in mind is: “how do we encourage our fans to participate?” Good rewards, intuitive submission flow, solid marketing and communications are all a part of it. But most of the time, the very idea behind the contest is what makes it work:…

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