Captiv8 Resources
Get up to speed on this ever-changing
landscape.
-
Super Bowl 60 Advertising Preview: Key Trends and Early Announcements
Super Bowl advertising remains one of the most high-profile marketing opportunities of the year, and excitement is already building for…Continue Reading -
Key Influencer Marketing Trends to Watch as 2026 Approaches
As brands look ahead to 2026, influencer marketing remains a critical tool for connecting with audiences in authentic and impactful…Continue Reading -
Breaking the Mold: Manscaped’s Approach to Creativity, Risk, and Influencer Partnerships
Captiv8’s Head of Strategy and Innovation, Yak Gertmenian, sat down with Henry Arlander, VP of Integrated Creative at Manscaped, to…Continue Reading -
Coca‑Cola Doubles Down on AI for Holiday Marketing
A recent Marketing Dive article highlights Coca‑Cola’s new holiday campaign, “Refresh Your Holidays,” which leans heavily into AI-driven creative. The…Continue Reading -
Samba Summit Recap: Exploring the New Creator Economy with the Nader Sisters
Yesterday at the Samba Summit, Captiv8’s SVP of Creator Partnerships, Chris Pearson, joined an engaging panel, “Know Your Audience, Build…Continue Reading -
Captiv8 at Advertising Week New York 2025: Connecting, Creating, and Celebrating Innovation
Last week, Captiv8 joined thousands of marketing leaders, innovators, and creators at Advertising Week New York 2025, gathering in the…Continue Reading -
Creators IRL: Why In-Person Experiences Are the Next Big Opportunity in the Creator Economy
The creator economy is evolving, and fans aren’t just engaging online anymore; they’re seeking real-world, in-person experiences with their favorite…Continue Reading -
Fan Bases That Go the Distance: NFL Teams Ruling TikTok
The NFL season is in full swing, and this year, the action isn’t just on the field, it’s on TikTok.…Continue Reading -
NFL Off the Field: How Influencers Score Big with Fans
Influencers as Cultural Translators The NFL isn’t just America’s favorite sport; it’s a cultural powerhouse. And today, influencers are helping…Continue Reading -
Captiv8 Powers American Eagle x Tru Kolors with Travis Kelce
American Eagle launched one of its boldest collaborations yet: a capsule collection with Travis Kelce’s lifestyle brand, Tru Kolors. The…Continue Reading
Our solutions experts will be in touch soon!
Sign up as a Creator or Talent Manager
Select the option that best describes your role.