Blog

circles
ball
ball
ball
ball
ball
ball
ball
instagram ecommerce pinterest ecommerce online shopping social media influencer marketing in app purchases captiv8
Shopability on Instagram & Pinterest

We live in a “must-have now” world, where instant gratification is top of mind. Instant gratification even when it comes to a task like shopping. When your favorite social media Influencer is wearing faux camo Spanx leather leggings, available at a discounted price – you need to have them now. Two platforms that are focusing…

Read more
creative content influencer markting captiv8
How to Achieve Instant Gratification with Influencer Marketing

We live in a “must have it now” world, where instant gratification reigns supreme. We have access to information, products, and services faster than ever before due to the advancements in internet and technology. To take it one step further, social media brings us even closer to the latest and greatest. This landscape provides ample…

Read more
experential marketing influencer marketing facebook live instagram live captiv8 influencer creator branded content brand marketers
5 Tips To Create Engaging Live Content

Filming and streaming Live content, means Influencers capturing moments in real time, as they unfold. Platforms like Twitch are seeing immense success with 56,200 live concurrent channels. Live content allows viewers to feel included as if they are a part of the event, alongside their favorite Influencer, creating an immersive experience for all. Along with…

Read more
creative content influencer markting captiv8
3 Best Practices for Creative Branded Content

Creative branded content is the heartbeat of a successful Influencer Marketing campaign. And due to the success and ROI of Influencer marketing, brands are increasing Influencer Marketing spend resulting in an influx of creative branded content appearing within our social feeds. So how do brands stand out from the noise of branded content? How do…

Read more
Horizon Media Partners with Captiv8 to Combat Influencer Fraud

First seen on MediaPost, Horizon Media and Captiv8 are taking a stance against fraud. Over the past year, Influencer Marketing fraud has come under much speculation and with much reason. Influencer Fraud leads to millions of wasted marketing dollars, decreasing overall campaign ROI and brand reputation. To solve this problem, Horizon Media and Captiv8 will…

Read more
fyre festival fyre fraud hulu netflix documentary fyre festival captiv8 influencer marketing billy macfarland fyre orange tile
3 Ways Fyre Festival Proved Influencer Marketing Works

If you haven’t heard of the doomed Fyre Festival by now it’s safe to say you may likely be taking a hiatus from social media, Netflix, and Hulu all at once. Netflix and Hulu both released documentaries around the illusion that was Fyre Festival. In Hulu’s version, you get full access to hear Billy McFarland,…

Read more
content marketing content strategy influencer marketing influencer company captiv8
Why Influencer Marketing Works

Influencer Marketing is a hot topic of conversation amongst marketers – old school, and new. Does it work? Why does it matter? Isn’t there an influx of sponsored content on the internet? Those who have seen the ROI and results of successful Influencer Marketing campaigns are firm believers, whereas others believe Influencer Marketing is simply…

Read more
Influencer Spotlight: Food Artists

Do you ever find yourself getting bored while making a meal? Well next time you need some inspiration or an idea for a new fun take on meal time – check out these incredibly talented food artists! Naturally Jo Name: Naturally Jo Reach: 1.45M+ Location: Lima, Peru Best Known For: Her adorable Instagram feed featuring an…

Read more
3 New Instagram Features Coming Your Way

Pssst.. did you hear about the 3 new Instagram features mentioned during the 2018 holidays? If not, here is a quick overview of each feature: 1)    Countdown in Stories: This new Instagram feature is rather self-explanatory. Instagram Stories has added a countdown feature to its array of Instagram Story stickers/widgets. Within the menu of stickers,…

Read more
captiv8 influencer marketing beauty blogger influencer campaign influencer marketing
4 Common Brand KPIs in Influencer Marketing

Influencer campaigns are more than your favorite fashion Influencer donning a designer label jacket, accompanied with the hashtag #ad. Influencer marketing campaigns are crafted with a single goal: to achieve brand objectives or KPIs. Brand KPIs are distinct to each campaign and brand. They can differ based on anything from the target audience, to the…

Read more

like what you see?

Let’s Create Something Awesome

GET IN TOUCH

© Captiv8, 2019. Terms of Service and Privacy Policy