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lifestyle influencers brand marketing influencer marketing branding influencer marketing social media marketing
Why Lifestyle Creators Are Killing It

Lifestyle Creator (n.): 1. Influencers who curate content that best represents their everyday lifestyle, hobbies, and interests. 2. Individuals who are really, really killing it on social platforms. Lifestyle creators are best known for opening up their worlds and letting fans in by sharing content that is unique to their everyday lives. These types of…

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Influencer Spotlight: Superbowl

As everybody in the United States (and around the world!) gears up for one of the most highly anticipated sports events of the year, we here at Captiv8 are going to help you prep for the best possible Super Bowl viewing experience. In this week’s Influencer spotlight, we are going to display 4 culinary influencers…

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Influencer Spotlight: Change Is Here

As a tribute to one of the greatest American civil rights leaders this country has ever seen, this week our post is dedicated to the late Dr. Martin Luther King Jr. In it we are going to highlight African American influencers who are making a difference on social media and in the entertainment industry. Dwayne…

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The Top 10 #GoldenGlobes Instagram Posts

And the winner is.. While the 2017 Golden Globes were underway at the Beverly Hills Hotel in Los Angeles, CA Instagram had its own set of winners for the night. Here are the top 10 most-liked Instagram posts from the Golden Globes: Each Instagram Post was tagged with the official #GoldenGlobes event hashtag – we…

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Influencer Spotlight: New Year New Me!

New Year New Me, it’s the motto most people have when they are reevaluating their lives during early January.  In this week’s highlight, we are focusing on influencers who will give you fitness ideas to help you reach your fitness goals in the new year.  These versatile influencers range from a wide range of aspects from general…

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5 Tips To Make Sponsored Posts Stand Out

As you casually scroll through your social feeds, you are almost certain to come across sponsored posts. In a world where content is abundant, there is a major challenge: How do brands make sponsored posts stand out and shine above the rest? To  help guide you to sponsored post success, here are 5 recommendations that will make…

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Influencer Spotlight: Christmas Edition

As 2016 comes to a close we are once again reunited with on of the most festive holidays of the year, Christmas.  In this edition of talent highlights we are focusing on influencers who are creating DIY Christmas decorations and presents content.  If you are looking for influencers who can help with money saving tips or unique…

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Why Trump Won: The Answer Lies in Social Data

Following the Election results, we took a look at the social data through our Insights platform and found some really compelling takeaways which answers some questions many Americas have… #1 – Hillary had celebrity support while those most vocal on social for Trump’s campaign were a lot less well-known but also more geographically dispersed. It’s hard to…

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Influencer Spotlight: Sports Edition

Two sports that have become increasingly popular via social media are Skateboarding and Juggling. In this weeks spotlight we have highlighted four accounts that are utilizing their sports skills to create a brand for themselves as well as entertain us. Aaron Kyro Aaron Kyro is a skateboarder and has been making videos for over 17 years….

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Everything You Need to Know About the Mannequin Challenge

If you don’t know about it, you’ve been hiding under a rock. Celebrities like Demi Lovato, Kevin Hart, Zach King and Shay Mitchell are some of the influential people having fun with the viral movement that has been taking over the internet and tempting everyone to jump on the bandwagon. So just how big is it?…

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