Tag: influencermarketing

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Download: Captiv8’s 2019 Kid Creator Report

The highest-paid YouTuber earned 22 million dollars in 2018. That YouTuber was 7-year-old kid creator, Ryan Kaji.   Kid Creators are becoming more and more prevalent within influencer marketing for a variety of reasons: They authentically love playing with toys and products, they’re not salespeople! They have the unique ability to affect purchasing decisions of Gen…

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Facebook Dating: Breaching your life IRL

Facebook announced today its launch of Facebooking Dating. Equipped with the ability to share Instagram and Facebook stories and a “secret crush” feature, the app borrows many elements of the popular dating app Hinge like the ability to send a like rather than a swipe. Product manager, Nick Sharp said that “Facebook Dating is about…

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5 Tips for IGTV

Gain more views with these 5 tips for optimizing your IGTV channel.

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National Parent’s Day: Our 5 favorite parents on social

With National Parents’ Day (July 28th) this past weekend, we wanted to share 5 of our favorite parent-influencer accounts. From posting inspiration to make it through the day to funny kid moments and everything in between, here are some of our favorite parents on social: Illana Wiles @mommyshorts What we love: Her authenticity. Her feed…

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Snapchat: Slow & Steady Wins the Race

Last year, Snapchat was written off by many a trade publication. However with its Q4 2018 earnings recap, Snapchat surprised not only Wall Street (stock jumped a surprising 18% after the announcement), but also skeptical brand marketers. Here were some highlights from Snapchat’s last year: After two quarters of losing daily active users, Snap was…

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