Category: Uncategorized

Instagram Influence Report – Makeup

Welcome back to our industry benchmark series, an ongoing research project where we examine the degree of influence brands from various industry categories have on Instagram. This week, we’re examining some of social media’s top makeup brands. Some key findings: Anastasia Beverly Hills and Huda Beauty dominate grassroots activity – cult favorites Anastasia Beverly Hills and Huda…

Instagram Influence Report – Banks

Welcome back to our industry benchmark series, an ongoing research project where we examine the degree of influence brands from various industry categories have on Instagram. This week, we’re examining some of the top banks. Some key findings: Wells Fargo has seen a quick rebound on social: Wells Fargo ran into some challenging social media problems in…

4 Tips To Create Successful Product Reviews on Youtube

Product reviews are big business on YouTube. Not only are more brands partnering with YouTube creators to show off their latest wares, they can also be highly effective. One recent study found that more than 90% of millennials between the ages of 14-18 watch product reviews on YouTube. And product reviews aren’t just for cosmetics and…

Fake Instagram Influencer

How to Spot Fake Instagram Influencer?

Like most social media networks, Instagram has plenty of fake profiles and parody accounts. According to a recent study, up to 24 million Instagram accounts could be spam bots created in the online black market. These accounts are not only throwing off brands but even influencers themselves. Creating a false account to impersonate a celebrity…

get better at instagram

How To Push Your Instagram To The Next Level

As more users turn to Instagram to promote their brand, it becomes harder to stand out. Whether you’re trying to reach your thousandth follower or become Instafamous, Captiv8 has you covered with tips and tricks to push your Instagram game to the next level.   How to Hashtag Hashtags are vital to growing your Instagram…

twitter social media instagram influencer marketing

How Social Influence is Remaking TV and Movies

Big-name celebrities have always been an important part of the entertainment industry. For any executive hoping to get viewers to buy more movie tickets or tune-in for a TV premiere, a celebrity cast member was a sure-fire method to ensure success. But these days, it’s not just about celebrity star power. As social media has grown in…

It’s Official: Fashion Brands Won the 2017 Oscars on Social

The annual Academy Awards ceremony is one of Hollywood’s biggest nights. But increasingly, it’s also one of the biggest events of the year for celebrity influencers on social media. What were the hottest topics this year’s influencers were buzzing about? Certainly the mix-up during the Best Picture award was a key moment of interest. But…

LEGO Batman Movie Skips the Super Bowl to Focus on Influencer Marketing

Super Bowl 51 wrapped up earlier this month, and much like years past, there was plenty of interest in the advertisers willing to pay an average cost of $5 million per TV spot to reach viewers during the big game. One industry category of advertisers that came out in force this year was the entertainment…

Valentine’s Day Social Recap: What’s the Competition Doing?

Valentine’s Day can be a tough holiday for brands brands to get right. With so many emotions attached, it can be surprisingly easy to turn what was supposed to be a romantic moment into something that’s unintentionally tone-deaf or even downright offensive. But some brands seem to have cracked the code on doing Valentine’s Day…

Beyonce Instagram Record Beyonce Pregnant With Twins Announcement Influencer Marketing

Beyonce’s Pregnancy Announcement Sets New Instagram Record

In case you haven’t heard, Beyonce is having twins! Queen Bey shared this wonderful news with her fans by posting a photo on Instagram from her pregnancy shoot on Feb. 2nd – breaking Selena Gomez’ record for most-liked photo on Instagram. We would like to share our love and happiness. We have been blessed two…

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