Category: Instagram

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100 Black Creators To Follow Right Now

In honor of Juneteenth, we’ve put together a showcase of 100 Black creators across all interest categories. The list took less than 20 minutes to put together as Black talent is abundant across the Influencer space. Beauty: Jackie Aina– 1.6 million followers Nyma Tang– 485,000 followers Ohemaa Bonsu– 113,000 followers Myla– 49,600 followers Anthony Walker–…

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The Hashtags that are Driving Racial Discussion Across Social

The uprising following the murder of George Floyd has been both rapid and expansive. Certainly, it’s the very beginning of a revolution to enact change and end systemic racism. That being said, activists have taken to social media to spread resources, experiences and words of wisdom–and leveraging hashtags helps to aggregate information and grow the…

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Top Sponsored Content – May Edition

This May we have seen creativity skyrocket in terms of concepts, variety of influencers and platforms. Here is the monthly rundown of the best sponsored content for May: @newt for Chipotle @newt Gonna let you in on a secret recipe I use in the @chipotle App… this is THE DIY Nacho Hack ##chipotlehack ##chipotle ##sponsored…

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Best Influencer Back-to-School Campaigns

Back to School season is nearing, and as the second-highest sales-generating season behind the holidays, brand marketers should be gearing up! Here are some of our favorite Back to School campaigns + insights: Macy’s The giant retail chain leveraged influencers to promote their “Throw it Back to School” campaign, advertising style trends inspired by the…

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The Power of Social Good Amidst COVID-19: Creators Wanted!

Disclaimer: If you’re a creator who is looking for a way to promote social good, then this post is for you! Since COVID-19 has fostered lockdown and social distancing, one thing is for sure: Everyone is in this together and many people are impacted in a myriad of different ways. Creators are amongst the group…

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How-To: Sponsored Content on IGTV

IGTV’s newest update features popular creators in banner-like form at the top of the screen upon entering the app. The move comes after IGTV began testing monetization methods for creators who have historically shied away from IGTV in favor of a more-monetizable YouTube. Because of all the places IGTV content can surface within Instagram (in…

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Top 100 Fastest Growing: Creators and Brands

We’ve put together a list of the fastest growing brands and creators for the month of February. From Fortune 500 companies to growing DTCs– read on to find out which brands killed it with branded content for February.  Learn more about how brands are leveraging influencers to stay relevant. Reach out!

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Top Sponsored Content- March Edition

Another month in the books with awesome branded content. From wildly popular creators (including one with a 13% engagement rate on his recent sponsored post), and a shift to high-quality IGTV content, February set the bar even higher for influencer content. Here are some of our favorites: In the midst of turbulent times, Captiv8 especially…

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Top Sponsored Content- February Edition

Truth: February did not disappoint with sponsored content. Here are some campaigns we enjoyed: Will Smith for Moncler This is the exact type of sponsored content that does best on Instagram- short and sweet, yet thoroughly engaging and mesmerizing– so much so, that you might have to watch it more than a couple times to…

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Is the Reverse-Chronological Feature Coming Back to Instagram?

True or False: Instagram is planning a feature to roll out reverse-chronological posts.  Answer: True-ish. We’ll explain.  Last week, Techcrunch shed some spotlight on the recent discovery made by Jane Manchun Wong, a software engineer and developer, who managed to find a new prototype in the Instagram code. This code was later explained by Alexandru…

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