Category: Events

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VidCon 2019

Check out all the things we are excited about @VidCon 2019!

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4 Ways To Make the Most Out of An Onsite Activation

With Summer in full force, it brings about the opportunity to create experiential onsite influencer content. Onsite activations are one way to create an immersive experience for audiences, using social to make them feel as though they are a part of the fun. For brands who are looking to run an onsite activation, here are…

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Captiv8 Wins Big at TiEcon!

On May 11th, Captiv8 was honored to receive the coveted 2019 TiE50 award! This awards competition, now in its tenth year, is a program of TiEcon, the world’s largest conference for tech entrepreneurs. “TiE50 has become a global brand and this year we screened entries from all over the world and from a very diverse…

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A Few Brands Who Did It Right at Coachella

Coachella, once an underground music experience, over the years has transformed into a mainstream event drawing over 750,000 attendees in the last few years. The mere mention of “Coachella” brings to mind flower crowns and a festival that’s splashed across social media. This makes Coachella an excellent option for brands who want to create experiential…

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3 Ways Fyre Festival Proved Influencer Marketing Works

If you haven’t heard of the doomed Fyre Festival by now it’s safe to say you may likely be taking a hiatus from social media, Netflix, and Hulu all at once. Netflix and Hulu both released documentaries around the illusion that was Fyre Festival. In Hulu’s version, you get full access to hear Billy McFarland,…

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Black Friday: How To Enhance Your Influencer Campaign

Yes, that’s right folks. It’s almost time for comfy sweatpants, turkey, and a whole lot of pumpkin pie. And of course, the holy grail of retail shopping days: Black Friday and Cyber Monday. By now you have surely seen sponsored branded content pop up within your Instagram feed, whether it’s an Influencer you follow or…

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Webinar: Everything You Need to Know to Combat Influencer Fraud

Join us for our next webinar Everything You Need to Know to Combat Influencer Fraud.   When you’re investing in an influencer campaign, you want to know you’re reaching and engaging the audience you intended—not fake followers. But brands often struggle to differentiate genuine engagement from automation, leaving them with little choice but to cross…

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The Digital Craft Cannes Lion Winners

The Cannes Lions are the holy grail in the advertising world. The seven day festival on the French Riviera is filled with talks, networking and awards, encompassing topics like Health, Entertainment, Craft, and Communication. Here’s a quick look at some of the winners of the prestigious Digital Craft Lions! Aeronaut VR – William Patrick Corgan | Isobar…

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Catch Us at Cannes Lions

Next week, our co-founder, Krishna, will be speaking alongside hundreds of other world-class thinkers, innovators, and brand leaders from across the world at the Cannes Lions Festival. The Festival is from June 18 to June 22, and brings together the who’s who in advertising, with a focus on the top creative minds in the industry….

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