Category: Youtube

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The Michalaks
Influencer Marketing News: Captiv8 Speaks to the Future of Social Talent at the 2021 Influencer Marketing Show with Stef Michalak

This week in influencer marketing news, tune in to the Influencer Marketing Show (IMS) from April 13th to the 15th. Captiv8’s Head of European Operations, Stephanie Hoppe, will be hosting a fireside chat with popular UK-based vlogger, Stef Michalak. Stef is best known for his family YouTube vlogs and his podcast! Having worked with prestigious…

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David Dobrik Views Banner Image
Influencer Analysis: The Evolution of David Dobrik’s Content

Beginning his career as a creator on Vine in 2013, David Dobrik has grown into one of the most popular figures on the internet. Although he began by filming six-second comedy skits, Dobrik has aspirations to one day become a talk show host. We wouldn’t bet against him and his wild popularity, he does have…

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7 Key Strategies for Influencer Marketing During the Holiday Season

With the holiday season coming up, brands are all looking to boost their sales and visibility through influencer marketing campaigns. While collaborating with an influencer has always been a great way to introduce your brand to new audiences, the current state of our society calls for new and improved strategies to match the unique situation…

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Download: Captiv8’s 2019 Kid Creator Report

The highest-paid YouTuber earned 22 million dollars in 2018. That YouTuber was 7-year-old kid creator, Ryan Kaji.   Kid Creators are becoming more and more prevalent within influencer marketing for a variety of reasons: They authentically love playing with toys and products, they’re not salespeople! They have the unique ability to affect purchasing decisions of Gen…

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