Category: Brand Tips

circles
ball
ball
ball
ball
ball
ball
ball
pumpkin spice influencer marketing psl
What Brands Can Learn from the PSL Craze

PSL. It’s the acronym that brings life to fall and holiday enthusiasts. The aromatic Pumpkin Spice Latte was initially developed by Starbucks in 2003, and has sold over 350 million units, earning the coveted title of Starbucks’ most popular Holiday drink. This year, Starbucks decided fall hath cometh sooner by unleashing Pumpkin Spice Lattes on…

Read more
Download: Captiv8’s 2018 Influencer Marketing Auto Report

Interested in learning how to leverage Influencer Marketing to promote your brand within the Auto Industry? Our 2018 Influencer Marketing Auto Report is now available! All auto makers, from Mercedes-Benz to Volkswagen, are including Influencers in their marketing strategies to reach current and new customers. Our report provides all the information you need to help…

Read more
audience target audience captiv8 millennial influencer marketing
Audience Insights That Matter Most In Influencer Marketing

Tapping directly into a social conversation amongst specified audiences is one reason why influencer marketing is on the rise. An effective influencer-brand campaign occurs when potential customers stands up, pays attention, and are enticed to take the next step of the buyers journey (trying or purchasing a new product/brand). It’s important to understand a key…

Read more
holiday marketing captiv8 influencer marketing
How To Drive Conversions This Holiday

2018 holiday sales are projected to grow 15% from 2017, making this holiday season a key event for retailers. And with Millennials and Gen Z consuming the majority of media through a digital-first approach, it’s imperative brands prepare their holiday marketing strategies accordingly. But with so many dollars on the line, developing a social strategy…

Read more
Influencer Spotlight: World Tourism Day

Did you know World Tourism Day is September 27th? To celebrate this special day and promote world tourism, we are highlighting some of our favorite travel bloggers, photographers and influencers! These creators spend their lives traveling the world and seeking out the best content they can capture. Check them out below and be sure to…

Read more
Influencer Marketing for Fitness, Health, and Wellness Brands

The health, wellness, and fitness industries are thriving on social right now – from fad diets to digitalized workout classes or nutritional tips, this content is all the new rage. With almost 300 million posts on Instagram with #fitness, health and fitness convos are saturating our feeds. But, with all of the health & fitness…

Read more
Pinterest Captiv8 Influencer marketing
Why Influencer Marketing on Pinterest is a Must

Long before succulents and Millennial Pink were a thing, there stood an inspiration-filled platform that aggregated visual content (Images, Videos, GIFs), made available for users to sift through. Users had pinboards where they could house content centered around their dream destination wedding or DIY baby shower centerpieces. Pinterest is where inspiration happens. Ben Silbermann, a…

Read more
Influencer Spotlight: Photographers

Behind every great picture lives a great photographer. These Influencers are great both behind and in front of the camera and all four of them have something unique and different to share about photography. Whether you want the more technical side or the unbelievable travel shots, these Influencers have it all! Peter McKinnon Name: Peter…

Read more
Influencer Spotlight: Indoor Plants

Indoor plants are currently a growing trend and we have Instagram to thank for that! This spotlight is featuring some of the most beautifully curated Instagram profiles, dedicated to featuring indoor plants. If you are feeling the need to redecorate or spice up your interior, this spotlight is for you. Indoor plants are the perfect…

Read more
miley product placement
Brand Tips for Music Video Product Placement

Product placement is a popular marketing technique, frequently referred to as “integration” in the advertising world, which can lift brand recall, brand recognition, and brand choice leading to increased purchase intent and overall product consideration. The music industry has incorporated this element into their visuals for quite some time, constantly pushing the boundaries of how and where…

Read more

like what you see?

Let’s Create Something Awesome

GET IN TOUCH

© Captiv8, 2019. Terms of Service and Privacy Policy